Best Metricool Alternatives in 2026

Metricool comes at scheduling from the analytics side, and if reports and competitor tracking are the job, it earns its keep. People go looking for a Metricool alternative for practical reasons: X support costs extra per account on every tier, the free plan leaves out LinkedIn, and the publishing workflow can feel secondary to the reporting. Here are the options, starting with ours (we make Postlia; if analytics is your whole job, Metricool may still be the right call).

Why people look for a Metricool alternative

X (Twitter) is a paid add-on of about $10 per account on every tier, even paid ones.
The free plan leaves out LinkedIn, which is where many creators actually post.
Publishing feels secondary to reporting; the composer is not the star of the product.
Plans are priced by brand count and climb as you add brands.

1. Postlia

That's us

Write a post once, tailor the caption per platform, and schedule it to LinkedIn, Instagram, TikTok, Bluesky, Pinterest, YouTube Shorts and Mastodon. A built-in Slop Score flags AI-sounding filler before you post, and a per-network Delivery Receipt shows exactly what published.

Pricing: 7-day $0 trial (card required), then $29/mo Creator or $49/mo Pro.
Best for: Creators, solo founders and small teams who post to several networks and want their content to keep sounding human.

Start your 7-day trial for $0

2. Buffer

The long-standing standard for simple scheduling, with a clean queue and a broad integration list.

Pricing: Has a free tier; paid plans add channels and features.
Best for: People who want a familiar, minimal queue and can live with per-channel pricing as accounts grow.

Postlia vs Buffer, head to head

3. SocialBee

A category-based scheduler: sort content into buckets, give each bucket a schedule, and let evergreen posts recycle themselves.

Pricing: Bootstrapped plan $29/mo for 5 profiles (about $24/mo billed annually); 14-day trial, no free plan.
Best for: Solopreneurs who want a library of evergreen content reposted automatically.

4. SocialPilot

An agency-oriented scheduler with client workspaces, approval flows and white-label reports at a mid-market price.

Pricing: Essentials $30/mo for 7 accounts; higher tiers $50 to $200/mo. 14-day trial, no free plan.
Best for: Small agencies managing several client brands without enterprise budgets.

5. Publer

A budget-friendly scheduler with bulk tools and a dense, power-user interface.

Pricing: Paid tiers from about $12/mo (Professional) and $21/mo (Business) for 3 accounts, scaling per account.
Best for: Bulk schedulers on a tight budget who do not mind a busier UI.

Postlia vs Publer, head to head

6. Later

A visual-first planner built around Instagram and Pinterest grids, with link-in-bio tooling.

Pricing: Paid plans from about $25/mo with a 14-day trial; priced per "social set" of accounts.
Best for: Instagram-centric brands that plan by the grid and lean on link-in-bio.

Postlia vs Later, head to head

7. Hootsuite

The enterprise suite: streams, team workflows, social listening and approval chains on top of scheduling.

Pricing: Entry plan around $99 per user/month; no permanent free plan (retired in 2023).
Best for: Larger marketing teams that need listening and governance and have the budget for it.

Postlia vs Hootsuite, head to head

8. Postiz

The open-source option: run it on your own server and modify it, or pay for the hosted version.

Pricing: Card-required trial, hosted plans from about $29/mo; free if you self-host.
Best for: Developers who specifically want to self-host and maintain the stack themselves.

Postlia vs Postiz, head to head

Our take

Keep Metricool if deep reports and competitor tracking are the actual job; that side of the product is real. If most of your week goes into writing and publishing, Postlia flips the emphasis: a composer that tailors captions per network, per-post delivery receipts, a Slop Score on the AI help, and creator-level analytics included in the flat $29/mo.

Try Postlia free for 7 days

Last reviewed: July 2026

Frequently asked questions

Is there a free Metricool alternative?

Buffer keeps a free tier, and Postiz is free if you self-host it. Postlia offers 25+ permanently free tools plus a 7-day $0 trial; note that Metricool's own free plan exists but leaves out LinkedIn.

What is the best Metricool alternative for publishing?

Postlia, if writing and scheduling is the main job. One composer tailors a caption for each of 7 networks, every post gets a Delivery Receipt, and the analytics cover what a creator needs without a per-brand price ladder.

Why does Metricool charge extra for X (Twitter)?

X's API pricing pushed many schedulers to bill it separately; Metricool lists it at about $10 per X account per month on every plan as of mid-2026. If X is central to your work, check any tool's X policy before subscribing.